I had my eye on the Urban Decay eyeshadow palette for a while until I saw a pin on Pinterest about this eyeshadow. I went to Ulta to check it out and it just so happened to be on sale...buy one Physicians Formula palette for $10, get the second for $5. This was a much better value than the Urban Decay set! I purchased the palette for Brown Eyes and the one for Smoky Brown Eyes.
Each palette has three trios of shadow with directions for application on the back of the package. The three descriptors for the shadow application are Natural, Playful and Dramatic and it details the way to apply the shadow to achieve the look you want.
I love the way the colors glide on and stay on. The applicator that comes with it is OK, I prefer to use my own brushes, though. I also like how much smaller it is than the Urban Decay palette, this makes it easy to pack for travel! I may have to check out the Physicians Formula Universal Looks eyeshadow palette for Nude Eyes to make my eyeshadow collection complete!
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